Project Description

5-year-old online company that specializes in providing full service genealogy services covering all aspects of genealogy research: family tree, probate, adoption and citizenship by descent.  Offers 6 different packages targeting individuals and businesses ranging from $349 to $5,600+.  3,000 customers in marketing database.  Good standing relationship with 15 established subcontractors who handle all aspects of the research.  Owner works approximately 10-15 hours a week supervising and managing the operation.  A project coordinator handles the day to day communication with subcontractors and customers.  46% Traffic from SEO, 30% from Paid, 12% Direct, 8% Referral and 4% from Social.  Strong growth opportunities include: additional paid marketing campaigns, creation of an aggressive email marketing campaign to current database, affiliate marketing, social media campaigns and offer additional products and services to current customer base. Owner will provide transitional support driven by the specific needs of the buyer.  Owner is selling to pursue a career change.