Project Description

7-year-old online retailer of high-quality brake components to help improve motorcycle performance and safety. The company offers white label product kits (70% of sales) via their own brand and also sells products from a few manufacturers (30% of sales) who offer high-quality brake pads. Over 1200 product SKUs available with average order value of $66.  Very diversified sales and marketing model with 34% of sales via website and 66% via marketplaces.  The business is highly automated from purchasing, order fulfillment to customer service.  Over 12,500 customers in database with a 19% repeat reorder rate in 2021!  The company has 2 employees who handle the day-to-day operation of the business.  Major growth opportunities include adding additional & complimentary products offered by current vendors, expand more into Amazon,, and other online CPA comparison shopping engines, additional PPC Marketing including Social, etc. The business provides new owner(s) with a complete turn-key business. Strong transitional support provided based on the specific needs of the buyer. Business can be operated anywhere in the U.S.

Financial Overview

  • 2021 Revenue: $1,127,206 (May 2021 TTM)

  • 2021 Profit: $245,979 (May 2021 TTM)

  • 2020 Revenue: $1,058,823

  • 2020 Profit: $229,103

  • 2019 Revenue: $647,265

  • 2019 Profit: $124,506

Additional Details

  • Status: Under LOI

  • Employees: 2

  • Year Established: 2014

Asking Price: $900,000 plus inventory (Approx Value: $200,000)

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