Business Overview
Established home décor brand with 435 SKUs, strong Amazon presence, and scalable FBA operations.
5-year-old premier online retailer of home décor sold under their own brand. Business has well recognized brand on Amazon and is highly rated, with 50,000+ 5-star reviews. 85% orders are shipped via Amazon FBA model. 435 different product SKUs with average order value of $87. Good standing relationship with 9 specialty manufacturers. The company has 5 employees who handle marketing, customer service, etc. The business is highly efficient from purchasing, marketing, & order fulfillment. Major growth opportunities include adding additional products, eCommerce store expansion, growing Walmart and other online CPA marketplaces, etc. The business provides new owner(s) with a complete turn-key business. The seller will provide strong transitional support based on the needs of the buyer. Business can be operated anywhere in the US. Owner is selling to focus on new business venture.
Investment Highlights
- Over 50,000 five-star Amazon reviews supporting brand credibility and customer trust
- Approximately 435 SKUs with an average order value of $87
- Approximately 85% of orders fulfilled through Amazon FBA
- Long-standing relationships with 9 specialty manufacturing partners
- Experienced team of 5 employees managing marketing, customer service, and operations
Growth Opportunities
Product Line Expansion
Introduce additional home décor products and complementary categories to increase average order value and strengthen repeat customer purchasing behavior.
Direct-to-Consumer Growth
Expand the branded eCommerce store through SEO, email marketing, and paid advertising initiatives to increase higher-margin direct sales.
Marketplace Expansion
Increase sales through Walmart and additional online marketplaces to diversify revenue streams and customer acquisition channels.
Social Media & Digital Marketing
Scale customer acquisition through influencer partnerships, Pinterest and Instagram marketing, PPC campaigns, and targeted home décor advertising initiatives.
