Project Description

Well established 25-year-old online retailer and manufacturer of high-quality nutritional supplements. 50 SKU’s available with average order value at $100+! Over 20,000+ customers in database. Strong, easy to remember and keyword rich domain name with long history. The business is marked via a diversified sales generation model with 50% from Direct Traffic, 33% business from Organic Search, 9% from Referrals, and 8% Social. The owner works approximately 40 hours per week supervising the business with all other operational activities handled by 3 full-time employees. Numerous potential growth opportunities include adding additional manufactured product lines, additional products offered by suppliers, PPC Marketing, Amazon Expansion, Affiliate Marketing, International Marketing, etc. The business provides new owner(s) with a complete turn-key business. Strong transitional support provided based on the specific needs of the buyer. Business can be operated anywhere in the U.S. Owner is selling given has been in the nutritional supplement industry for more than 25 years and is looking for a change.

Financial Overview

  • 2020 Revenue: $504,419 (September YTD)

  • 2020 Profit: $136,250 (September YTD)

  • 2019 Revenue: $569,853

  • 2019 Profit: $73,692

Additional Details

  • Status: Under LOI

  • Employees: 3
  • Years Established: 1995

Asking Price: $445,000 plus inventory (Approx Value: $90,000)

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