Business Overview
Established beauty and skincare brand with 140+ products, 80,000+ customers, and diversified sales through eCommerce, Amazon FBA, and wholesale channels.
Nine-year-old ecommerce brand markets over 140 different products via website, Amazon FBA and offline wholesale program. Products offered include a wide selection of beauty and skincare products for women. The average order size is $56. Over 80,0000 customers are available for marketing. Products are shipped throughout the U.S. and internationally. Customer demographics focuses on females between the ages of 18 to 50. Growth opportunities include additional PR campaigns, PPC Marketing, Influential Marketing and expansion to other marketplaces. The business provides new owner(s) with a complete turn-key brand. The seller will provide strong transitional support with side by side, hands on daily management with new owner(s) to ensure that the new owners feel totally comfortable with operation of the business. Owner is divesting to prioritize family commitments and dedicate more time to raising her children.
Investment Highlights
- Established 9-year-old beauty and skincare brand with strong market presence
- Diversified revenue streams through website sales, Amazon FBA, and wholesale distribution
- Loyal customer database of over 80,000 customers for ongoing marketing initiatives
- Turnkey operational infrastructure with streamlined fulfillment and customer management systems
- Nationwide and international shipping capabilities already established
Growth Opportunities
Influencer & Social Media Marketing
Expand partnerships with beauty influencers, skincare creators, and social media campaigns across Instagram, TikTok, and YouTube to increase brand awareness and customer acquisition.
Marketplace Expansion
Grow sales through additional online marketplaces such as Walmart, Target, and international Amazon regions to diversify revenue streams and reach new audiences.
Product Line Expansion
Introduce complementary beauty, skincare, and wellness products to increase average order value and encourage repeat customer purchases.
Paid Advertising & PR Campaigns
Scale growth through PPC advertising, SEO initiatives, digital PR campaigns, and targeted email marketing to strengthen customer retention and brand visibility.