Project Description

Well established, 10-year-old ecommerce business offers a wide variety of emergency and work vehicle lighting products and accessories.  High sales volume, strong repeat customer base driven by strong, easy to remember and keyword rich domain name and great customer service. Over 18,000 SKUs available with 60% drop shipped and 40% just in time.  Average order size is $190.  Over 100,000+ customers in database.  The business is highly automated, and one owner can handle all operational activities including ordering, fulfillment, customers service, etc.  36% of sales are generated from search engines, 27% direct traffic, 35% Pay Per Click Advertising and 2% from Social Media & Referrals.  Major growth opportunities include: expansion into Amazon, eBay, Walmart and other online marketplaces, adding additional products offered by suppliers, additional PPC marketing, social marketing expansion, etc.  The business provides new owner(s) with a complete turn-key business.  Strong transitional support provided based on the specific needs of the buyer.  Business can be operated anywhere in the world.  Business is owned by a private equity firm looking to divest and pursue other business interests.

Asking Price: $795,000 plus inventory (Approx Value: $5,000)

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